Green Inch, a water conservation initiative was recently taken up by Prince Piping Systems. It is an inch long sticker that one simply needs to stick under a tap or faucet. This simple step helps us to utilize water more efficiently. Only 2.5 % of all of the earth’s water is fresh water. Sustaining the global population on such limited resources is indeed a challenge. Every day, we use approximately 130 litres of water, a lot more than what we actually need for our daily usage. For our daily usage, we turn the taps way more than required, resulting in a massive quantity of water loss. Instead, if we turn only an inch of the tap, it will serve our purpose and also reduce the loss of water.
Prince Piping Systems launched The Green Inch campaign at Wilson College, Mumbai, at the college’s annual fest, Ole Fest, from January 27th to 29th. Posters were placed with instructions to turn the taps till the end of the sticker only, and reduce water loss. Students were quick to warm up to the activity and were also seen queuing up at the Prince Pipes and Fittings stall to collect their own Green Inch stickers. They were encouraged to stick these one inch long stickers under the taps/faucets in their own homes to reduce loss of water. The campaign was concluded with a representative from Prince Pipes explaining the crucial need for water conservation to the students along with an audio visual on the same. You can follow the progress on twitter with the #greeninch.
Press release source: